ROVYN Labs
Launch and performance marketing for a direct-to-consumer supplement brand: product positioning, UGC-style creative, and paid social campaigns.
Brand positioningPaid socialCreative testingLanding pages
Growth work, done carefully.
Alongside our research practice, we help brands reach the right people. A selection of brands we have supported with marketing strategy, creative and paid media.
How we run growth.
A simple, honest loop: understand the audience, test the message, run the media, measure what happened.
Audience research
We start by studying who the audience is, what they care about, and where their attention can be earned.
Creative testing
Messages, hooks, and concepts are tested with real audiences before anything is scaled.
Paid media
Campaigns are planned and run across Meta, Google, TikTok, and YouTube.
Measurement & iteration
We track what each campaign actually produces, then refine strategy, creative, and spend.
The brands.
Brands and organizations we have worked with on marketing, growth, and launches.
Spotlight Humanity
Digital fundraising campaigns for a humanitarian nonprofit: donor-focused messaging, ad automation and always-on campaigns across paid social and search.
Fundraising campaignsPaid socialSearchAutomation
Rizq
Content and audience growth for a halal personal-finance education brand: content strategy, social distribution and community building.
Content strategySocial mediaAudience growth
Aeso
Go-to-market planning for a personal finance mobile app: positioning, app-store messaging and launch campaign planning.
Go-to-marketApp marketingLaunch planning
The Camel House
Brand concept and launch marketing planning for a London café: identity, social presence and local awareness strategy.
Brand conceptSocialLocal marketing
EL&N Kenya
Local marketing support for a café-restaurant in Nairobi: social content, local awareness and launch campaigns.
Social contentLocal campaigns
IvyCleans
Lead-generation marketing for a cleaning services business: local search, service landing pages and paid lead campaigns.
Local SEOSearch adsLead generation
Human Development Fund
Digital fundraising for a US humanitarian nonprofit working on emergency relief, orphan care, clean water, education and healthcare across many countries: donor messaging, seasonal appeals (including Zakat and Ramadan giving), campaign creative, and paid social and search.
Fundraising campaignsSeasonal appealsPaid socialSearch